Unlike corporate owned devices, BYOD policies need to consider personal privacy and ease of user adoption. Traditional mobile device management (MDM) solutions focus on device level security and asset management, but can present user privacy and corporate liability issues, and is often heavy to implement.
Enterprise App Stores are designed for simplicity of app distribution and management, and is BYOD friendly. They allow IT to control corporate apps without interfering with personal profiles on the device. Furthermore, while MDM is designed as an IT-control tool, Enterprise App Stores are modeled after consumer-style application stores with the same self-service, flexibility and ease-of-use.
Mobile Device Mgmt
Enterprise App Store
|Lightweight, easy to deploy||–|
|Avoids privacy, liability issues||–|
|Offers cloud based, end-user self-service||–|
|Distributes apps to external users (ie. contractors and customers)||–|
|Supports a variety of apps & content types (across mobile & fixed endpoints)||–|
|Manages app policies such as RBAC (versioning, curation & vetting)||limited|
|Device-level control such as device wipe, monitoring, blacklisting, pwd locks||–|